Over the decades I have wandered in and out of the freelance door, and until finding my current path, was always left vaguely unsatisfied. In the mid-1980s I offered corporate communications/public relations services to both the government and private sectors. Annual reports, newsletters, brochures, media advisories, communications plans, etc. I was a generalist offering a broad range of products to an equally broad range of customers. And I was successful. If you measure success in terms of being able to pay the bills, and make a reasonable living. But there was something missing. As a diversion, in 1990 I went in search of a house, a sympathetic banker, and a job. I needed the latter to find the former.